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<HTML> <HEAD> <!--SCRIPT LANGUAGE="JavaScript" SRC="http://a1835.g.akamai.net/f/1835/276/3h/www.netlibrary.com/include/js/dictionary_library.js"></SCRIPT> <SCRIPT LANGUAGE="JavaScript"> if (!opener){document.onkeyup=parent.turnBookPage;} </SCRIPT!--> <META HTTP-EQUIV="Cache-Control" CONTENT="no-cache"> <META HTTP-EQUIV="Pragma" CONTENT="no-cache"> <META HTTP-EQUIV="Expires" CONTENT="-1"><META http-equiv="Content-Type" content="text/html; charset=windows-1252"><SCRIPT>var PrevPage="Page_237";var NextPage="Page_239";var CurPage="Page_238";var PageOrder="247";</SCRIPT> <TITLE>Document</TITLE> </HEAD> <BODY BGCOLOR="#FFFFFF"><CENTER><TABLE BORDER=0 WIDTH=100% CELLPADDING=0><TR><TD ALIGN=CENTER> <TABLE BORDER=0 CELLPADDING=2 CELLSPACING=0 WIDTH=100%> <TR> <TD ALIGN=LEFT><A HREF='Page_237.html'>Previous</A></TD> <TD ALIGN=RIGHT><A HREF='Page_239.html'>Next</A></TD> </TR> </TABLE></TD></TR><TR><TD ALIGN=LEFT><P><A NAME='JUMPDEST_Page_238'/><A NAME='{817}'/><TABLE BORDER=0 CELLSPACING=0 CELLPADDING=0 WIDTH='100%'><TR><TD ALIGN=RIGHT><FONT FACE='Times New Roman, Times, Serif' SIZE=2 COLOR=#FF0000>Page 238</FONT></TD></TR></TABLE><A NAME='{818}'/><TABLE CELLPADDING=0 CELLSPACING=0 BORDER=0 WIDTH='100%'><TR><TD HEIGHT=12></TD></TR><TR><TD><TABLE CELLSPACING=0 RULES=ROWS WIDTH=626 CELLPADDING=5><TR><TD COLSPAN=2 WIDTH=626 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2><B>GROUP 8: DOWNTOWN RESIDENTS</B></FONT></TD></TR><TR><TD WIDTH=163 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>8A Young Immigrant Families</FONT></TD><TD WIDTH=463 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>They tend to spend their money on major household appliances, athletic and dress shoes, and baby products: <I>nike.com.</I></FONT></TD></TR><TR><TD WIDTH=163 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>8B Social Security Dependents</FONT></TD><TD WIDTH=463 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>They spend money on mail and phone order items and are the number one market for having personal loans: hfc.com.</FONT></TD></TR><TR><TD WIDTH=163 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>8C Distressed Neighborhoods</FONT></TD><TD WIDTH=463 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>They are top-ranked for shopping at malls and buying children's items. Admittedly, these consumers will not likely be online shoppers, as they prefer the physical malls.</FONT></TD></TR><TR><TD WIDTH=163 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>8D Hard Times</FONT></TD><TD WIDTH=463 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>They are top-ranked for buying major household appliances and baby products and they tend to purchase fast food and takeout food: <I>sears.com.</I></FONT></TD></TR><TR><TD WIDTH=163 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>8E Urban Working Families</FONT></TD><TD WIDTH=463 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>They are top-ranked for purchases of grills and climate control machines, and buying educational toys: <I>grategrills.com.</I></FONT></TD></TR><TR><TD COLSPAN=2 WIDTH=626 VALIGN=TOP><BR><FONT FACE='Times New Roman, Times, Serif' SIZE=2><B>GROUP 9: NONRESIDENTIAL NEIGHBORHOODS</B></FONT></TD></TR><TR><TD WIDTH=163 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>9A Business Districts</FONT></TD><TD WIDTH=463 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>Business Districts have a residential population of less than 100 and a significant daytime business population.</FONT></TD></TR><TR><TD WIDTH=163 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>9B Institutional Populations</FONT></TD><TD WIDTH=463 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>These neighborhoods are home to institutional group quarters, including prisons, juvenile detention homes, and mental hospitals.</FONT></TD></TR><TR><TD WIDTH=163 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>9C Unpopulated Areas</FONT></TD><TD WIDTH=463 VALIGN=TOP><FONT FACE='Times New Roman, Times, Serif' SIZE=2>These areas are unpopulated and include developed acreage such as parks, cemeteries, golf courses, or undeveloped land.</FONT></TD></TR><TR><TD WIDTH=163 VALIGN=TOP><A HREF="http://www.caci.com" target="_BLANK"><FONT FACE='Times New Roman, Times, Serif' SIZE=2 COLOR=#0000FF><I><U>www.caci.com</A></U></I></FONT></TD></TR></TABLE></TD></TR></TABLE><BR><A NAME='{819}'/><TABLE BORDER=0 CELLSPACING=0 CELLPADDING=0><TR> <TD ROWSPAN=5></TD> <TD COLSPAN=3 HEIGHT=12></TD> <TD ROWSPAN=5></TD></TR><TR> <TD COLSPAN=3></TD></TR><TR><TD></TD> <TD><FONT FACE='Times New Roman, Times, Serif' SIZE=3><B><I>Claritas</I></B></FONT></TD><TD></TD></TR><TR> <TD COLSPAN=3></TD></TR><TR> <TD COLSPAN=3 HEIGHT=1></TD></TR></TABLE><A NAME='{81A}'/><TABLE BORDER=0 CELLSPACING=0 CELLPADDING=0><TR> <TD ROWSPAN=5></TD> <TD COLSPAN=3 HEIGHT=12></TD> <TD ROWSPAN=5></TD></TR><TR> <TD COLSPAN=3></TD></TR><TR><TD></TD> <TD><FONT FACE='Times New Roman, Times, Serif' SIZE=3>Claritas introduced the original lifestyle segmentation system in the early 1970s called PRIZM. The system segments all the neighborhoods in the United States in terms of 62 demographically and behaviorally distinct types, or "clusters." In doing so Claritas developed a marketing tool that can be used to identify, understand, and target consumers based on their locale and lifestyles. Currently PRIZM links with virtually every major marketing database, consumer survey, and direct mail list in the United States.</FONT><FONT FACE='Times New Roman, Times, Serif' SIZE=3 COLOR=#FFFF00><!-- break --></FONT></TD><TD></TD></TR><TR> <TD COLSPAN=3></TD></TR><TR> <TD COLSPAN=3 HEIGHT=1></TD></TR></TABLE><A NAME='{81B}'/></FORM></P></TD></TR></TABLE><P><FONT SIZE=0 COLOR=WHITE></CENTER><A NAME="bottom"> </A><!-- netLibrary.com Copyright Notice --> </BODY></HTML>⌨️ 快捷键说明
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